building backlinks

Building Backlinks To A Website – Best Rated Link Building Strategies

Want to build backlinks? Website traffic is very important and without traffic, there wouldn’t be any need to have a website. It is simply the lifeblood of every online business, just like it is the case for customers are for any off;line business. You need to have people coming to your website to make sales and leads on the internet. There are many ways of getting that traffic, and among the most popular and promising ones is through the use of search engines like Google, Bing and Yahoo.

However, there is a process that needs to be followed before you get traffic from these search engines. The process of optimizing and making you website rank on these search engines is called Search Engine Optimization, or simply SEO. In SEO, the one of the most important things and techniques that one must take pat in is building backlinks. Building these links means getting upvotes from search engines like Google, which will in turn get you higher rankings and more traffic.

In this guide, we will go through some of the sources of good backlinks that will help you get better traffic.

Best Ways To Build Backlinks To A Website

Now that you know how backlkinks mater and are necessary for any online website, here are some of the best ways that one can use to get backlinks to their website.

Guest Post

guest posting is the process of writing and publishing articles on other websites in exchange for a link back to your website. It is a process that has been adopted by many people from different niches. As ling as one has a good blog, they can participate on guest blogging regardless of their online presence or experience. It is considered a double edged sword because apart from getting a backlink to your website, you also stand to get tons of traffic depending on the authority of the site and the amount of traffic that it receives.

The process of getting guests posts is by first reaching out to those bloggers, discussing with them the posts that they would like to have on their blogs, then you can write them and leave a link to your site.

Web 2.0

Web 2.0 is a blogging platform that is designed to mostly cater for the general public. The Web 2.0 platforms are usually characterized by their subdomains, although some users can also change and adopt a unique domain. These platforms act and operate just like any other blogs, and have proven to be an invaluable source of both traffic and way to gain good quality backlinks that will get you results. Some of these Web 2.0 platforms are for example Blogger, Yola, Tumblr, Livejournal and Usually signing up for these platforms are free and you can always start posting and sharing good content, and build your follower base.

The content that you build on these sites are considered good by most search engines and will count towards making a good link profile for tour website. To improve their efficiency and the link juice quality, it i always important to keep updating these web nodes and even going ahead to send some backlinks to them to build an authority of their own. That way, you can expect to get good quality links and traffic out of it.

Private Blog Networks

Private Blog Networks has become the craze in today’s internet marketing arena. However, one ought to keep in mind that PBNs ar considered an aggressive way of getting backlinks to a website. They are considered gray or even black hat depending on the intensity and ho the blog networks are made. To simplify your understanding of Private Blog Networks, they are simply blogs that are made under different platforms and made to link to your website. They are usually made for the sole intention of backlinking to a particular website or a group of websites selected by the owner of the network. Usually these networks do not serve any other purpose and do not even make a killing on advertising.

Due to their aggressive nature and the way that they function, it is always important to consider using PBNs only when you are looking to make or promote a website aggressively keeping in mind that they can be penalized anytime for their unnatural link building. This kind of strategy works but is highly frowned upon by search engines.

Social Signals

Social signals aren’t really traditional backlinks, but they have proven to be very invaluable and relevant in gaining better search engine rankings. They are the links you get after someone shares your posts or website on social media platforms. The other thing to keep in mind is that even the likes and reaction that a post receives is a good measure and something that search engines adhere to. They mater in a way and therefore a good thing that every website and blog owner needs to consider using to push their website to higher rankings in the search engines.

So, how does one get good social media signals. The secret is to make posts that are very engaging. Creating viral posts will get good love and will entice someone to share them on social media. This is something that many people use, and since the social media can give a ripple effect, this is something that you shouldn’t miss out on.


To conclude, Website traffic is paramount for the survival and thriving of any online business. SEO being a major part of gaining the traffic is crucial as a strategy. Among the core principles of succeeding in SEO is to get good quality backlinks to your website. Shared above are some of the best actionable backlinking strategies to consider.

Be sure to check out some of the best web traffic packages that will help you boost your website performance. These traffic have been time tested and proven to work since they are highly targeted. This could b a good way to avoid all the jargon involved in building links.

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