Google is without a doubt the best search engine platform. There are over 8 billion searches every single day that is done on Google. This makes it the biggest by far in terms of market share. As such, marketers should take advantage of the opportunity and harness traffic from the search engine. This is something that many people are already doing. In a process of optimizing their website called search engine optimization (SEO). Through this process one is expected to make necessary tweaks and optimizations to meet those required by Google. In this guide, we will be going through the process on how to get more traffic from Google.
Guide On How To Get More Traffic From Google
Below, we will go through some pointer son how to get more traffic from Google. These are fairly easy strategies that anyone can implement on their site and start receiving good quality traffic from Google.
Do Keyword Research
Keyword research is the first step of getting website traffic from Google. Under this process, one uses some handy web tools to discover keywords that people are searching for. It is good to know what people want before you start writing articles. That way, you eliminate any guess work. So, what you end up with are good keywords that you know will pull people to the website and will also ensure Google recommends them.
On Page Optimization
The next step is to ensure that you craft good article pieces depending on the keywords that you have picked. The on page optimization part is to ensure that the content will have a high chance of appearing on top of Google. There are a number of optimization rules that one needs to adhere to. These rules are to do with the article that has been written as well as the website itself and how the structuring has been done.
Off Page Optimization
The next step after on-page is to optimize for off page. This is simply how the website relates to other websites. This is measures through the links that the website gets from others. The more the websites points to yours or the specific page, the higher the chances of appearing top of Google for your selected keyword. It is more like a vote for your site by others.
Share More On Social Media
Social media might seem as if it is not related to the search engines like Google. But that is not true. Google and other search engines like Bing occasionally use social media as a way to gauge content quality. So, for instance if an article gets so much attention, they will consider it to be a credible piece and consider ranking it higher in the search engines. So, do not ignore the power of social media and what you can get from it.
Shared above are some of the best ways that you can be guaranteed to get good traffic from Google. They are easy to follow and implement which is why every website owner should do it.