Increase Website Traffic = Grow Your Business
Ever heard of websites that make lots of profits with little traffic? Although this is a rare case, there are webmasters whose focus isn’t to get choke-load amount but to optimize the little they have and make more with them.
The more traffic you generate, the more sales you will make. This has always been the rule of the thumb and almost every internet marketer will agree to that. While this makes practical sense, there is another way to leverage potential even with little amount of traffic. In this guide, we will cover some of the practical strategies that you can implement on your website and see tremendous returns even with little amount of traffic. Below are the things that you need to know:
Capturing Leads With Email Marketing
Are you capturing leads on your website? Ensuring that you keep your audiences attached to your website is a surefire way to boost your sales and improve your online business. Many case studies have revealed that first-time audiences rarely convert. With this in mind, it is advisable to find a way to get your audiences to stick or come again. So how do you do this? Capturing leads and using email marketing is one of the strategies that has stood the test of time and will surely guarantee you more sales.
To get started, you will need to create a lead capture page, which many marketers love to call a splash page. You will also need to create a product that you will be offering your audiences in exchange for them to opt in to your email list. The product needs to unique and something that they need so much.
You should then use the product as bait on your optimized splash page asking them to join your mailing list to get it. This has worked for many people all the time and should also work for you. The good thing with email marketing is that you can start small and benefit even with small amount of traffic.
Almost every expert marketer out there has email marketing integrated to their site, simply because they know the wonders it can do. Regardless of your niche, as long as people visit your website they will be opting in for your
Landing Page Optimization
Yet another common mistake that most marketers do is ignoring the landing page where audiences come to check out their offers. The content on the site needs to be top notch and copy-written with a persuasive tone that captivates the audience.
On a side note, you may also want to do split testing and create multiple landing pages which vary but with the same intention of selling your product or service. This is to test and determine which landing page converts better so that you can use it.
There are also some analytic tools which monitor user’s behavior and using them can also help optimize your landing page to yield better results. Without a well optimized landing page, even thousands of traffic could prove to be useless since they will have low conversion rate.
Focus On Getting Highly Targeted Traffic
If you have been online for a while and have tried to buy website traffic before, then you already know of the different traffic options that you have when paying for traffic. You will come across lots of traffic offers from different online traffic vendors and among the options you are usually provided with is to choose the niche where your traffic should come from. Most webmasters have never understood the reason for choosing niche specific traffic and most just go with the general option which in most cases comes with a cheaper price tag.
While the cost of getting niche specific traffic is higher than the general option, the results tell it all. You will see higher return on investment with targeted traffic as compared to general traffic which has lower targeting. The reason is simply because you are reaching out to people who are already interested in the products that you are offering. If you would like to enjoy better conversions then ensure that you have precise targeting with your marketing campaigns.
Try Cost Per Action Marketing
While the unending trend of Pay Per Click (PPC) seems to be the real deal that everybody is into, CPA marketing is something else worth giving a try. This is especially if the products you are marketing are your own. CPA marketing is a marketing model in which you advertise your website and only pay when a specific action is made. This action could range from anything ranging from downloads, installs, email optins or even when a sale is made.
To demonstrate this practically, let’s assume you are running a website promoting your latest software which you would like people to sell. You could reach out to a CPA network and register with them an advertiser. furthermore, you will need to make an offer that makes the affiliates of that network want to market your software.
One could for instance offer a certain amount for any sale of the software or a trial signup. It is important to set a realistic amount for your offer to ensure that it is both competitive and at the same time it doesn’t go beyond your budget.
One can find ways to acquire thousands of traffic but if your website isn’t optimized for better conversions and reasonable return on investment, then it could be a waste of time sending traffic to that website. Even with little amount of traffic, you need to be getting some realistic results.
If you are looking for high quality traffic to help you boost your website, then why not check out our affordable packages? We have been serving thousands of internet marketers from almost every niche and we offer them high quality traffic that gets results. And if you are worried about conversion rate optimization, we could help you analyze and advise before we send traffic to your website. We will stop at nothing to see that you are getting traffic that converts.