Among some of the best social media sites, Twitter remains one of the most popular one that gets hundreds of millions of active users who keep visiting every single day. And from an internet marketer’s point of view, social media opens up huge opportunities for website owners and marketers to tap in and exploit. Even better, is that anyone regardless of their experience can get started with the marketing, though it needs some really solid strategies in place.
Among some of the crucial things with twitter marketing is the fact that the hobbies and specific interests of every member can be classified and categorized. Whether it is sports, technology, leisure or any other known field, every detail is kept. That simply means that whichever your niche, you should be focusing on twitter traffic techniques to get your site more web traffic. To get you going and start getting traffic to your website from Twitter, below are some pointers that are guaranteed to work for you.
Make An Awesome Profile Page
One thing that you do not want to ignore when it comes to social media marketing is your profile page. It is one of the best things that markets you. Your profile is your own space and almost everyone that comes across your content on the web will visit your profile page. The content and the layout should therefore be optimized to capture their attention to ensure that you have their attention and that they will subscribe and befriend you. To ensure that you have an outstanding profile that entices people, you should go to top industry experts and see how they are doing theirs and replicate the same to yours. Of course you are not going to copy everything but rather use their profiles as a reference to highlight the most important things that makes them stand out. Your image and background should be the best you have and the wordings should give them a reason to scroll further on your profile page.
Use Hash Tags To your Advantage
Most social media sites including Twitter are well known for their use of hash-tags which is now used by almost every social media site all over. It is used to tag or categorize posts based on various topics and to make it easy for others to follow up on a topic. If for instance you are interested in a particular sport like cricket, you can use “#football” to see what’s on in the world of cricket. Searching that will display tons of posts and news related to cricket.
Besides that, another feature that you should look out for is the mention feature which is annotated with an @ character. This is used to mention, notify or quote a person or an organization. When you use this mention, you will inform the owner of the tag that you were addressing. These two features have changed the way people communicate in both twitter and other social media sites and people are using it. It is also time you adopt it if you are not yet doing that.
Building Trust With Influencers
Among the best ways to beat your social media competitors is to build relationships with followers. by doing this, you will be able to gain people’s trust. Although it could be tempting to start selling your products and services, it is common knowledge that people will less likely buy products and services from people who they are less familiar with. That’s why building a follower base and ensuring that you win their trust is one of the most important things.
One shouldn’t therefore lead them to the sales page them but focus first on having them subscribe to your pages as well as your free offers. When you have them locked and won their trust, you can then consider recommending them to purchase products. This is an strategy that has been used over and over by industry experts and has always worked out well. There is no reason that it shouldn’t work for you as well.
Curate Other Blogger’s Content
Curating content is something that many people are loving and appreciating nowadays. Social media’s main purpose is to bring interaction with each other and therefore to win in the game of twitter marketing, you first have to bow down to the rules and play the game as it should be. One needs to start out by building relationships with existing experts so that they will also share your content. Imagine how much traffic you stand to get when someone with thousands of followers share your content. Perhaps hundreds or thousands and could even get to an infinite number should your post go viral. But these don’t just happen just from nowhere. One also has to make sure that they have a good relationship with the industry experts and this starts by sharing their content. Once you have that, you can reach out to them and ask them if they could share your content. This is an approach that is quickly gaining traction and is known as influencer marketing and has been working perfectly on Twitter.
The Quality Of your Content Matters A Lot
Like the old cliche goes, content is still king, and that is something that is not about to change anytime soon. For you to win the twitter marketing game, you have to make sure that whatever you are sharing is top notch and not just random junk. People love informative content and will shy away from junk content that doesn’t add anything to their live or solve their problems. To stay relevant you therefore have to make sure that your content is what your audiences are looking for. With poor content quality, winning your audiences and getting them to subscribe and like your content twill be much harder.
The above shared Twitter marketing strategies are much easier to follow and implement. Anyone regardless of their niche should consider implementing the strategies above for better performance and increased sales. The other good thing is that you do not have to spend a dime unless when considering paid twitter traffic.
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