Traffic is of paramount importance to every website and as long as it is the determining factor of how profitable a website is, you need it. In today's era, without having a good and steady traffic flow to your website, you could count yourself out of the online game. the internet has given businesses a new and easy way to expand their businesses and reach out to more customers and clients, but you need to play the game really well. To stay afloat, you need a good marketing approach that will guarantee you high quality leads as time goes by and one that gives you a good return on your investment.